If you want to get a film project greenlighted in 2013, consider not writing a movie at all. Instead, make something else. Anything else, really, it doesn’t actually matter. A board game, a theme park ride, an action figure–all now viable sources for film franchises. But if an executive came to you and asked if there was one thing that was missing from that list, what would you say? “Wedding websites,” you’d say, without a moment’s hesitation.
And so 20th Century Fox, being the “hip” and “plugged in” corporation that we know it to be, is giving the people what they want: a feature film based on popular wedding website The Knot. Because, duh, no one wants to see a movie about a weddings unless they’re related to a website people have read before. In fact, they’ve all failed. All of them. We can scarcely remember the last time a movie about a wedding made money, right? Nobody’s favorite movies are about weddings, anyway.
Since The Knot (the website) doesn’t really have much in the way of a setting, characters, or location, The Knot (the movie) will be scripted by Gossip Girl alum Natalie Krinsky, who will undoubtedly do a great job of bringing all the unique flavor and wit that The Knot (the website) is known for to the big screen. The Knot (the film) currently has no director attached, but is being produced by Nicky Weinstock and Knot (the website) co-founder Carley Roney, who is also CEO of its parent company XO Media.
And since movies aren’t movies unless they start a franchise, Fox also announced that The Knot (the film) would be followed by two films based on XO’s popular expectant couple website The Bump and new homeowner website The Nest.
That last bit may qualify as a spoiler.
Image Credit: Anthony Kelly/Flickr
